Tesco asks shoppers to weigh their food bins to help cut waste

Project by supermarket and charity Hubbub aims to tap into changing attitude to food waste after lockdown

Consumers are being asked to rifle through their bins in order to weigh and record their daily food waste, in an ambitious trial that aims to reduce the 6.6m-tonne mountain of food thrown away by UK households every year.

The UK’s largest supermarket, Tesco, has linked up with the environmental charity Hubbub to run the six-week experiment in which families will receive advice on meal planning and food storage along with recipe tips for using up leftovers.

Continue reading…